Are you seeing money offers in your mailbox from super regionals and national banks?
While this J.P. Morgan Wealth Management offer was unique, what isn’t is how aggressive banks are getting with account acquisition.
A steady stream of offers with different tiers, requirements, incentives and deadlines from banks like Chase and Capital One have become the norm in many markets and not just the major ones.
They are getting aggressive in rural markets where we’ve never seen them before.
I’ve even see players like Regions starting to get more aggressive.
These offers keep showing up in my mailbox, inbox, and online.
I’m guessing you’re seeing the same thing.
So what does this mean for your institution and your market share?
It means the competition for deposits is getting more targeted, more persistent, and more expensive.
Large banks are pushing offers and they are using data to identify the right households and staying in front of them until they convert.
If your customers are seeing these offers and you are not showing up with something relevant at the same time, you are not just missing growth opportunities. You are at risk of losing existing relationships.
That’s exactly the problem T3 was built to solve.
Our T3 program was designed specifically to help smaller banks compete and win for market share. T3 is a turnkey, targeted, and tailored program that identifies high-potential households, delivers the right message, and drives measurable account growth, typically within the first 90 days, without adding strain to your internal team.
In 20 minutes, I’ll show you what aggressive offers are hitting your specific market and what T3 does about it.
Lori Donaldson
CEO, Current Marketing Solutions
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